How the CFDA utilized our Events platform for NYFW: Men'sDownload Case Study
Figuring how to create an event that was world class from the ground up.
- A seamless credentials system to verify industry professionals.
- An accessible system and app for fashion week guests.
- Physical on-site and virtual support for the CFDA and the PR representatives.
“It alleviates a lot of stress. By including Launchmetrics during Men’s in conjunction with the Fashion Calendar, we were able to reach PR’s, designers, and guests, more easily. Now, we’re starting to talk to bridal designers and reference how positive our experience was”
MARK BECKHAM Business Director of Fashion Week at the CFDA
Launchmetrics Events streamlined the planning process as well as the guest experience. Events is now an integral part of NYFW: Men’s and is an industry standard.
- Events streamlined
- Increased # of attendees
- Accurate reporting
How the CFDA used Launchmetrics for NYFW:M's
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