Welcome to the Launchmetrics Content HUB

We all know how critical 2020 was for the industry due to the Covid-19 pandemic. Thousands of campaigns had to be delayed or canceled,… Read the article   >

For our #KnowYourMIV series, we’ve analyzed the performance of the top beauty Influencers on China’s leading Social Media platforms, revealing the Launchmetrics Media Impact… Read the article   >

In this #LaunchmetricsProTips series, we walk you through Launchmetrics’ Brand Performance Cloud, as well as its solutions and applications. Through short videos you’ll discover… Read the article   >

As brands look for new ways to engage with their audiences, Celebrity collaborations seem to be the go-to for generating excitement, revenue, and Media… Read the article   >

Key Opinion Leader (KOL) marketing has become a must-have for most fashion, luxury, and beauty brands. Though their formats might be different, the ultimate… Read the article   >

After its cancellation last year due to the Covid-19 pandemic, the Cannes Film Festival and its cohort of celebrities and Influencers were back on… Read the article   >