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    Measure your performance and benchmark brand initiatives against industry standards.
    
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  Over 1,000 brands & agencies worldwide use Launchmetrics technology and data insights.
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Content
- Content Hub
- Industry Resources
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    Industry terms and definitions to stay updated.
  - Luxury Watches Ranking 2021
    A monthly performance analysis of top watch brands.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
- Featured content
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About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, luxury and beauty.
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Our Network
- GPS Radar
  The private fashion community where brands, media and retailers connect to share content.
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- Style Coalition
  The platform that helps influencers connect with top brands for campaigns & collaborations.
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Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, luxury, and beauty sectors.

Blog

Articles, Interviews and Content for Industry Professionals

Top 10 China Marketing Highlights of 2021

5 Questions with... Sophia Chabbott

#TheStrategySide Podcast: How to Achieve a Successful Online Communication Strategy with Mango

Top Influencers driving the Luxury Fashion and Beauty Industry in 2021

5 Questions With... Marc Karimzadeh

#LaunchmetricsProTips: Locating and Tracking your Samples

Featured Resources Collection

Whitepaper

The New Beauty Rules

Read the whitepaper

Webinar

The step-by-step process for organizing impactful virtual events and digitizing your collections next season

WATCH THE RECORDING

Data Briefs

Covid’s Athleisure Boom

Read the Data Briefs

5 Questions With... Ahmed Ashraf

How DLX PR Agency simplified Public Relations Management: From Events to Sample…

5 Steps to Creating a Successful KOL Campaign in China