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Launchmetrics Brings The Runway Experience To Google Users

Nicole Alter

Searching for a fashion week solution? We have the answer.

Fashion Month has arrived and we’ve partnered with Google to capture all the action directly from New York, London, Milan and Paris via GPS Radar on Google Search. Top brands such as Louis Vuitton, Gucci, Burberry, Marc Jacobs, and Calvin Klein are posting everything you need to know and see before, during and after their fashion week events.

By typing in “Fashion Week” or any related topic in Google Search such as “NYFW”, you’ll be able to see live photos hot off the runway. If you’re eager to access more fashion week coverage, you can just click on the image links to apply for access to Launchmetrics’ industry-only community, GPS Radar. Other key industry partners like BFA, The BFC and Camera della moda are also posting the latest front row images, behind the scenes content, after-party pictures and everything in between.

According to Google UK, Google now powers over a trillion searches per year and more than one-hundred billion searches per month! Now, with the help of Google, Launchmetrics will connect fashion’s favorite consumers to view the latest designs from top brands instantly. Currently, over 1,700 brands connect with more than 40,000 editors, buyers and influencers to utilize Launchmetrics’ tools to navigate a perpetually evolving digital community.

See some of the press coverage about the partnership below to learn more:

Drapers Online
Women’s Wear Daily

 

Nicole Alter

A small person with a big appetite, Nicole is a total geek for innovation in the tech and fashion space. Nicole's other interests include social media trends, growth hacking, China, and hip-hop zumba classes.

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