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Met Gala Infographic | The Most Influential People

Launchmetrics Content Team Edited

met gala influencers

Ah, the Met Gala. We’re sure you’ve seen all the photo galleries and heard all the gossip about what goes on in the bathrooms (ahem, we mean the group selfies) by now. It’s where the crème de la crème of the NYC fashion elite go to drink champagne and blow off X amount of cash (I heard it was $30,000) on an entrance ticket. There are of course the lucky ones who get invited free of charge, depending on their stature or social media following, of course. We’ve gathered the numbers of who the most influential people actually were. You might be surprised…

PR Monitoring tool for FashionAs you can see, Ms. Katie Perry made quite an impression. Not only is she featured on the top post by reach (number of potential views), but her own tweet comes second on the list. Puff Daddy’s unusual red carpet antics may have helped him climb the ranks as one of the top influencers (again by reach), as he comes in second place, beating social media queen Kim Kardashian herself.

The beauty of the Internet is that it doesn’t matter where you are – you can still be a part of the party. Taking a look at where the news spread to globally – from Guatemala to Nepal – makes it easy to say that the annual Met Gala is an event that goes far beyond NYC.

By Launchmetrics Content Team

The Launchmetrics content team is made up of content marketing experts with more than 10 years' experience working within the Fashion, Lifestyle and Beauty (FLB) industries. The team specializes in helping brand marketers, PR professionals and agencies improve their performance through expert-led reports, guides and articles, with a focus on marketing strategy and measurement, Media Impact Value® (MIV®), PR monitoring, sample and event management, and data-driven decision-making. Whether you're looking to improve your team's operational efficiency, understand the FLB landscape or improve your campaign's ROI, our team delivers the insights you need to inform your next steps.