Solutions
- Launchmetrics’ Brand Performance Cloud
  Measure, optimize and connect with the industry’s first Brand Performance Cloud for fashion, lifestyle and beauty executives.
  - Launch
    Maximize the usage of your brand assets with speed and efficiency and share your brand activations with high reach and ROI.
    
    Sample & Product Placement
    
    Event Organization
    
    Digital Showroom
    
    Contact & Email Management
    
    Enterprise Sample Management
  - Metrics
    Measure your performance and benchmark brand initiatives against industry standards.
    
    PR Monitoring
    
    Brand Performance Benchmark
    
    China KOL Analytics
  - Services
    From creative support, to ad-hoc reports. Launchmetrics provides services tailored to your needs
    
    Photo & Video Production
  - Industries
    
    Fashion & Retail
    
    Beauty & Cosmetics
    
    Sportswear
    
    Home & Furniture
    
    Luxury
    
    PR Agencies
Customers
- Our Clients
  Over 1,200 brands & agencies worldwide use Launchmetrics technology and data insights.
  See all clients & partners
- Case Studies
  - Jacquemus
  - Fendi
  - SACHAJUAN
  - Alexa Chung
  - Lacoste
  - See More
- WHAT’S NEW?
  Download the case study
Content
- Content Hub
- Industry Resources
  - Business of Beauty. The Top 700 Performers
    A ranking + report of the top performers in the beauty and cosmetics sector in 2022.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
- Featured content
  Download the guide
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, lifestyle and beauty.
  Learn more
- About us
- Work with us
  See all job offers
Pricing & Plans
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Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, lifestyle, and beauty sectors.

Blog

Articles, Interviews and Content for Industry Professionals

China's Double Eleven: How to make millions in MIV®

Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Blog

China's Double Eleven: How to make millions in MIV®

SS23: The Voices That Matter

Douyin: How Much MIV® ($) Could One Mention Offer a Beauty Brand?

10 Performing Premium Fashion Brands Ranked by MIV® October 2022

KnowyourMIV® with Emili Sindlev

Top 10 makeup brands, ranked by MIV® (S1 '22)

10 Performing High-Street Fashion Brands Ranked by MIV® (September 2022)

5 Questions With...Pascale Cohen

#KnowyourMIV® with Karina Nigay