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Some may think that Influencer Marketing is just another buzzword, floating amongst conversations of nearly all communication and marketing practitioners. However, the findings in… Read the article   >

So, the year is almost over and we thought it was a good time to present the best PR and communication campaigns that will… Read the article   >

Companies always need to work on their corporate reputation—whether that be through external communication, sending out press releases, throwing events for journalists and influencers,… Read the article   >

Last week, we saw in Holmes Global’s PR Report, that the main concern for PR agencies around the world was the digitalization of their services. Digital communications… Read the article   >

After a media campaign, or in a periodic evaluation of press management, any head of a communications team usually wants to know their results… Read the article   >

While it is the Communication Department that is responsible for managing corporate reputation, the company’s stakeholders (its employees, suppliers, clients, etc.) also play a… Read the article   >