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- Launchmetrics’ Brand Performance Cloud
  Connect strategy with execution with the industry’s first Brand Performance Cloud for fashion, lifestyle and beauty executives.
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    Maximize the usage of your brand assets with speed and efficiency and share your brand activations with high reach and ROI.
    
    Sample & Product Placement
    
    Event Organization
    
    Digital Showroom
    
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  - Metrics
    Measure your performance and benchmark brand initiatives against industry standards.
    
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    Brand Performance Benchmark
    
    Marketing in China
  - Services
    From creative support, to ad-hoc reports. Launchmetrics provides services tailored to your needs
    
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    We don’t just work for the fashion, lifestyle and beauty industry, we’re part of it
    
    Fashion & Retail
    
    Luxury Fashion
    
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    Sportswear
    
    Home & Furniture
    
    Jewelry & Watches
    
    PR Agencies
Publisher Tools
- Publisher Solutions
  Access 5 million+ quality images & videos, organise events and benchmark brand’s editorial advertising with solutions for media and publishers.
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- Key Modules
- WHAT’S NEW?
  See photo stories & Fashion Weeks reports
Customers
- Our Clients
  Over 1,200 brands & agencies worldwide use Launchmetrics technology and data insights.
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- Case Studies
  - Jacquemus
  - Fendi
  - SACHAJUAN
  - Alexa Chung
  - Lacoste
  - See More
- WHAT’S NEW?
  Download the case study
Content
- Content Hub
- Industry Resources
  - Beauty Insights by Launchmetrics: Top 700 Performers
    A ranking + report of the top performers in the beauty and cosmetics sector in 2022.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
- Featured content
  Download the checklist
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, lifestyle and beauty.
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- About us
- Work with us
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Pricing & Plans
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Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, lifestyle, and beauty sectors.

Public Relations & Digital PR

An exploration of the most innovative PR strategies in the fashion, luxury and beauty industries for inspiration to build stronger relationships.

PR Perfection: A Roadmap to Achieve Effective Campaign Launches & Success to…

How To Create Fashion E-Commerce Images That Convert

APAC Marketing: How to Monitor Your PR Coverage and Measure its Effectiveness

Media Monitoring for Fashion, Luxury & Beauty: Your Questions Answered

How L’Oréal leveraged the 75th Cannes Film Festival to drive brand performance…

Launchmetrics Solutions: How to Monitor Your PR Coverage and Measure the Impact…

Featured Resources Collection

Whitepaper

Beyond Followers: Exploring Instagram’s Influence on Brand Performance

Read the whitepaper

Webinar

PR Perfection: A Roadmap to Achieve Effective Campaign Launches & Success to your PR Agency Strategy

WATCH THE RECORDING

Whitepaper

5 Reasons to Build Digital Showrooms

Read the whitepaper

Fashion technology: 5 tools any PR department should have to digitize their…

How Luxury Watch Brands Are Capturing Millennials

#TheStrategySide: How to Demonstrate PR ROI With Kate Mercer