Data Briefs
Cannes Film Festival 2024: Data and Insights by Launchmetrics

Discover the data driving the Cannes Film Festival 2024 Red Carpet
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It's the cinematic world's most dazzling event of the year. Against the backdrop of the iconic French Cote d'Azur, the Festival de Cannes once again brought together the crème de la crème of Hollywood. For fashion, lifestyle and beauty brands, Cannes represents a golden opportunity to align with global cultural conversations - propelling Brand Performance across an international stage.

The question is, just how much value did the event generate? Which Voice performed best? And what tactics catapulted brand momentum?

Download Launchmetrics' Cannes Film Festival data and insights report for the official wrap up of this year's event. Dive into the winning strategies driving brand performance at 2024's red carpet, and unlock crucial insights into the general trends, standout moments, celebrity partnerships, and strategic brand activations driving brand momentum.

In this report, you will:

  • Gain a global understanding of the key insights of Cannes 2024 trends
  • Learn about the Voices and regions driving interest for the event
  • Dive into the Channels that best amplify event buzz
  • Discover the brands that drove the highest MIV®
Fill out the form to download the databrief