Solutions
- Launchmetrics’ Brand Performance Cloud
  Measure, optimize and connect with the industry’s first Brand Performance Cloud for fashion, luxury and beauty executives.
  - Brand Intelligence
    Measure your performance and benchmark brand initiatives against industry standards.
    
    PR Monitoring
    
    Brand Performance Benchmark
    
    China KOL Analytics
  - Brand Asset Management
    Eliminate inefficiencies, maximize the availability of your assets and reduce time-to-market.
    
    Digital Asset Management
    
    Enterprise Sample Management
  - Brand Experience
    Tools to help your PR and Marketing department build activiations to influence today’s modern consumer.
    
    Event Organization
    
    Sample & Product Placement
    
    Contact & Email Management
  - Industries
    
    Fashion & Retail
    
    Beauty & Cosmetics
    
    Luxury
    
    PR Agencies
Customers
- Our Clients
  Over 1,000 brands & agencies worldwide use Launchmetrics technology and data insights.
  See all clients & partners
- Case Studies
- WHAT’S NEW?
  See the Case Study
Content
- Content Hub
- Industry Resources
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
  - Luxury Watches Ranking 2021
    A monthly performance analysis of top watch brands.
  - Insights 100
    A semi-annual analysis of the Media Impact Value™ of 100 global brands.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
- Measuring Beauty Marketing
  Download the guide
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, luxury and beauty.
  Learn more
- About us
- Work with us
  See all job offers
Our Network
- GPS Radar
  The private fashion community where brands, media and retailers connect to share content.
  See more
- Style Coalition
  The platform that helps influencers connect with top brands for campaigns & collaborations.
  See more
Request a Demo

Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, luxury, and beauty sectors.

Webinars

Live Discussions & Masterclasses With Industry Experts

Uncovering the Retail Landscape

PR Like a Pro: How to Monitor your Beauty Brand Media Coverage

The Luxury Watch Industry Today

Unlocking Analytics in China: How to Measure Marketing Campaigns

The Impact of Luxury-Fashion Marketing in China

Rethinking and Transforming Your Business for the Future

Featured Resources Collection

The New Beauty Rules

The step-by-step process for organizing impactful virtual events and digitizing your collections next season

Covid’s Athleisure Boom

Content Amplification: Tools & tips to extend your brand impact

Analyzing Brand Performance: How UK & Nordic Fashion Brands Are Reshaping Their…

The step-by-step process for organizing impactful virtual events and digitizing your collections…