Solutions
- Launchmetrics’ Brand Performance Cloud
  Measure, optimize and connect with the industry’s first Brand Performance Cloud for fashion, luxury and beauty executives.
  - Launch
    Maximize the usage of your brand assets with speed and efficiency and share your brand activations with high reach and ROI.
    
    Sample & Product Placement
    
    Event Organization
    
    Digital Asset Management
    
    Contact & Email Management
    
    Enterprise Sample Management
  - Metrics
    Measure your performance and benchmark brand initiatives against industry standards.
    
    PR Monitoring
    
    Brand Performance Benchmark
    
    China KOL Analytics
  - Services
    From creative support, to ad-hoc reports. Launchmetrics provides services tailored to your needs
    
    Photo & Video Production
  - Industries
    
    Fashion & Retail
    
    Beauty & Cosmetics
    
    Luxury
    
    PR Agencies
Customers
- Our Clients
  Over 1,000 brands & agencies worldwide use Launchmetrics technology and data insights.
  See all clients & partners
- Case Studies
  - Jacquemus
  - Fendi
  - SACHAJUAN
  - Alexa Chung
  - Lacoste
  - See More
- WHAT’S NEW?
  Download the case
Content
- Content Hub
- Industry Resources
  - Business of Beauty. The Top 700 Performers
    A ranking + report of the top performers in the beauty and cosmetics sector in 2022.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
- Featured content
  Download the guide
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, luxury and beauty.
  Learn more
- About us
- Work with us
  See all job offers
Our Network
- GPS Radar
  The private fashion community where brands, media and retailers connect to share content.
  See more
- Style Coalition
  The platform that helps influencers connect with top brands for campaigns & collaborations.
  See more
Pricing & Plans
Request a Demo

Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, luxury, and beauty sectors.

Webinars

Live Discussions & Masterclasses With Industry Experts

Launchmetrics Solutions: How To Enhance Your Brand Performance to Keep Up with…

Launchmetrics Solutions: How to Measure the Effectiveness of your Marketing Strategy in…

Launchmetrics Solutions: How to Optimize your Sample Management

Launchmetrics Solutions: How to Tap Into the Chinese Market?

Launchmetrics Solutions: How to Benchmark your Marketing Campaigns against Competitors?

The State of Measurement 2022 with Publicis Sapient

Featured Resources Collection

Whitepaper

The New Beauty Rules

Read the whitepaper

Webinar

The step-by-step process for organizing impactful virtual events and digitizing your collections next season

WATCH THE RECORDING

Data Briefs

Covid’s Athleisure Boom

Read the Data Briefs

Launchmetrics Solutions: How to Monitor Your PR Coverage and Measure the Impact…

Launchmetrics Solutions: How to Effectively Manage your Samples to Increase Efficiency

How Beauty Brands can Maximize Return on Fashion Week Investment