On-Demand Webinar
In today’s unpredictable market, capturing attention is harder than ever. Audiences are fragmented, and global brands must navigate very different regional media ecosystems. Yet consumers still trust editorial coverage, creating a powerful opportunity for PR teams. In this on-demand session, you will learn how to analyze global media landscapes, identify the publications driving real visibility and use data to focus PR efforts where they create the most impact.
What you will learn:
Customer Success Manager
Customer Success Manager
Robyn is a Metrics Customer Success Manager at Launchmetrics, serving as a strategic advisor to our global fashion, luxury, and beauty (FLB) clients. With a strong background in both fashion and data analysis, she helps brands leverage the platform’s insights to drive effective and efficient PR decision-making.
Business Marketing Executive
Business Marketing Executive
Rhiannon Lowe specializes in helping global brands transform fragmented data into strategic clarity. At Launchmetrics, she empowers CMOs to move beyond vanity metrics by using competitive benchmarking tools for strategic planning. Her focus is on building unified frameworks that turn cross-market insights into confident budget decisions.
Success today comes from being focused, not just visible. In a crowded media landscape, brands need to prioritize quality coverage from trusted publications. In this session, we explore how Media is evolving and what types of stories and PR tactics are driving visibility today. You will also see how global brands track media coverage across regions, measure performance and use those insights to guide both local and global PR decisions.
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