Solutions
- Launchmetrics’ Brand Performance Cloud
  Measure, optimize and connect with the industry’s first Brand Performance Cloud for fashion, luxury and beauty executives.
  - Launch
    Maximize the usage of your brand assets with speed and efficiency and share your brand activations with high reach and ROI.
    
    Sample & Product Placement
    
    Event Organization
    
    Digital Asset Management
    
    Contact & Email Management
    
    Enterprise Sample Management
  - Metrics
    Measure your performance and benchmark brand initiatives against industry standards.
    
    PR Monitoring
    
    Brand Performance Benchmark
    
    China KOL Analytics
  - Services
    From creative support, to ad-hoc reports. Launchmetrics provides services tailored to your needs
    
    Photo & Video Production
  - Industries
    
    Fashion & Retail
    
    Beauty & Cosmetics
    
    Luxury
    
    PR Agencies
Customers
- Our Clients
  Over 1,000 brands & agencies worldwide use Launchmetrics technology and data insights.
  See all clients & partners
- Case Studies
  - Jacquemus
  - Fendi
  - L.O.V Cosmetics
  - Alexa Chung
  - Lacoste
  - See More
- WHAT’S NEW?
  Download the case
Content
- Content Hub
- Industry Resources
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
  - Luxury Watches Ranking 2021
    A monthly performance analysis of top watch brands.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
- Featured content
  Download the guide
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, luxury and beauty.
  Learn more
- About us
- Work with us
  See all job offers
Our Network
- GPS Radar
  The private fashion community where brands, media and retailers connect to share content.
  See more
- Style Coalition
  The platform that helps influencers connect with top brands for campaigns & collaborations.
  See more
Request a Demo

Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, luxury, and beauty sectors.

Reports & Whitepapers

Guides, eBooks and reports to optimize the performance of your campaigns and understand industry trends.

How Brands can maximize ROI at Sporting Events

5 Reasons to Build a Digital Showroom

The State of Measurement 2022

Beauty : How to best leverage key moments on the marketing calendar

American Premium Fashion: The Media Impact Value™ Behind Top Campaigns from 2022

The Key Strategies Driving Success in the Athleisure Market

Featured Resources Collection

Whitepaper

The New Beauty Rules

Read the whitepaper

Webinar

The step-by-step process for organizing impactful virtual events and digitizing your collections next season

WATCH THE RECORDING

Data Briefs

Covid’s Athleisure Boom

Read the Data Briefs

How Beauty Brands can Maximize Return on Fashion Week Investment

The Perfect Event Planning Checklist for Fashion Brands

The Top 20 Power Players in Luxury-Fashion's Leading Markets (Q4 2021 Data…