Reports & Whitepapers

Data on the Runway SS//2018 Report

AN IN-DEPTH DATA ANALYSIS OF THE 4 MAJOR FASHION WEEKS
fashion week report

Fashion Week has transformed over the last few years, evolving from a once industry-insider event to a global platform where brands can connect with consumers around the world. In our Fashion Week report we dive into the digital innovations and globalization that have made it possible for influencers and designers to engage with a public that was once unreachable.

In order to understand how these changes are impacting the runway and the industry, we have created this comprehensive report in which a detailed analysis of the top 4 fashion weeks was carried out: New York, London, Milan and Paris.

Data on the Runway SS2018 is the first edition of an annual Fashion Week report we are able to bring you thanks to our expertise in data and analytics combined with over a decade of experience working with brands and influencers.

Not only have we examined the current situation, but we’ve also asked industry leaders to weigh in on what the future of Fashion Week looks like.

What you’ll discover in this report:

  • A benchmark analysis of the top international fashion weeks: New York, London, Milan and Paris.
  • A breakdown of which influencers had the most measurable influence during each Fashion Week by MIV®.
  • Insightful interviews with leading industry members from the four fashion capitals.

More about this report:

The data found in this report was compiled during the period of August 28th to October 6th. We have monitored and analyzed online media publications and blogs, as well as social networks, to gather information about the digital impact of brands, users, influencers and the various Fashion Weeks. We highlight the democratization of the fashion weeks and the impact of social media and online publications on the general public. You’ll be able to access industry leaders insights from Mark Beckham, the Vice President of Marketing at Council of Fashion Designers of America and Pascal Morand, the Executive President of the Federation de la Haute Couture et de la Mode, speaking about the future of Fashion Week.

Download the report to get access to all the data and insights you need to better understand what the future of fashion weeks will look like.