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AN INSIGHT INTO THE LUXURY, PREMIUM, AND MASS MARKET FASHION SECTORS Following our recent report, Marketing Reset: The Voices Impacting Brand Performance during Covid-19… Read the article   >

(LUXURY, PREMIUM AND MASS MARKET SECTORS) Following our recent report, Marketing Reset: The Voices Impacting Brand Performance during Covid-19 which focused on the leading… Read the article   >

A BEST PRACTICE GUIDE THAT WILL IMPROVE YOUR RELATIONSHIPS WITH INFLUENCERS Creators defined their number one challenge when working with brands as ‘unclear creative… Read the article   >

A FULL DATA ANALYSIS OF THE IMPACT OF COVID19 ON BRANDS, COMPARING THE SHIFTS IN MARKETING INVESTMENTS BETWEEN THE FIRST TRIMESTERS OF 2019 AND… Read the article   >

In this Worksheet, you’ll learn: As Covid-19 has put the fashion, luxury, and beauty markets into a tailspin, teams have had to strongly reconsider… Read the article   >

A QUICK GUIDE TO HELP PR TEAMS START USING GPS RADAR With the global Covid-19 crisis reaching a point of semi-stabilization, there is one… Read the article   >

A FOCUS ON THE FASHION, LUXURY, AND BEAUTY INDUSTRIES. OUR 6TH ANNUAL REPORT EXPLORES THE CURRENT STATE OF INFLUENCER MARKETING FROM THE PERSPECTIVES OF… Read the article   >

OPTIMIZE YOUR MARKETING STRATEGY WITH THESE 10 ESSENTIAL KPIS. Over the past decade, PR, Marketing and Communications departments have become increasingly multidisciplinary. Now, these… Read the article   >

READ ABOUT THE KEY SHIFTS IN THE FASHION INDUSTRY, AS SHOWN BY THE DATA In our latest report, Data on the Runway 2020, we… Read the article   >