
AI Brand Visibility Tracking
Take Control of How AI Talks About Your Brand
Track, benchmark and improve your brand’s presence across ChatGPT, Claude, Gemini and Perplexity with the only AI Visibility tool built exclusively for Fashion, Lifestyle and Beauty


AI is Where Your Consumers Decide What to Buy. Your Brand Needs to Be in the Conversation.
34% of consumers now start product research in AI, not a search engine. If your brand isn’t showing up, your competitor is. Built on 10 years of Fashion, Lifestyle and Beauty industry data and proven Media Impact Value (MIV)® tracking, Launchmetrics’ AI Visibility Tool shows you where you rank, what’s driving it, and exactly how to show up where it matters.
Track your AI Visibility Score across ChatGPT, Claude, Gemini and Perplexity, benchmarked against your industry competitors every week.
See which activations, press moments and narratives are building your AI presence and understand the exact story AI is telling your consumers about you.
See which outlets, journalists and topics are driving your AI rank, so you know exactly where to focus your next pitch to create maximum visibility.
Track Your AI Visibility Across Your Industry and See How You Compare to Competitors
- Get a Clear AI Visibility Score Across 4 LLMs
See how visibile your brand is across ChatGPT, Claude, Perplexity and Gemini and quantify your visibilty with one easy to use ‘AI Visibility’ metric that’s ready to share with stakeholders - Benchmark Against Your Competitors
See exactly where you rank across the topics that matter most to your industry. No setup needed, our prompts are built around the topics, events, and editorial moments that define Fashion, Lifestyle and Beauty, so benchmarks are relevant from day one - Never Miss a Shift in Your AI Visibility
See your rank, AI visibility score and competitor changes, along with the sources that drove that change with a personalized newsletter straight to your inbox every Monday


Go Beyond Your AI Rank. Understand the Story Behind It
- See the Full Picture of How AI Perceives Your Brand
With the Brand Dashboard, identify the narratives, themes and earned sources shaping your AI presence, including the specific publications AI is citing when your brand comes up - Measure the AI Impact of Your Biggest Brand Moments
With the Events Dashboard, select a specific moment such a Watches & Wonders, the Met Gala, or a Cannes campaign, and see exactly how it shifted your AI Visibility before and after - Know What AI Is Saying About You Before Your Consumers Do
AI doesn’t just rank your brand, it tells a story about it. See the exact tone, themes and narratives AI associates with your brand, and track how they shift over time. Is your sustainability story landing? Are legacy critiques still surfacing? Know before your consumers do
Improve Your AI Visibility With a Clear Map of Where to Act Next
- A Prioritised AI Activation Map
See which sources to engage, narratives to push, and Voices to work with, based on what’s driving AI citations for your brand and your competitors in each market - Invest in What Drives Brand Awareness
Ensure you invest only in the outlets, influencers, topics and markets that truly drive AI visibility in Fashion, Lifestyle and Beauty, not generic mentions - Align Your Brand Narrative With Your Brand Strategy
Ensure the conversations about your brand in AI reflects your strategic brand vision with a full breakdown of the key narratives, themes and topics your brand shows up for

Start Tracking Your AI Visibility Today
Speak to an expert to get started! Fill in some information about yourself and we’ll put you in touch with a Launchmetrics expert to start tracking your AI brand presence.
Popular features
- AI Visibility Score metric across 4 LLMs
- Weekly competitive benchmarking
- Event impact on AI visibility tracking
- Brand perception in AI monitoring
- An AI activation map for clear next steps
Frequently Asked Questions
A continuous measurement of how visible your brand is in AI-generated answers across ChatGPT, Claude, Gemini and Perplexity. It is made up of two offerings: a Brand Dashboard that tracks your AI Visibility Score, narratives and competitive ranking week over week and an Events Dashboard that measures the AI impact of specific activations around key events such as Watches & Wonders, before and after they happen.
Launchmetrics AI Visibility is built for PR, Communications and Brand teams at Fashion, Lifestyle and Beauty brands who need to understand and improve how their brand shows up in AI. It’s particularly relevant for PR Directors looking to prove the impact of their earned media on AI presence, CMOs who need a board-ready AI visibility metric, and Brand Insights teams benchmarking performance across a portfolio of brands.
89% of what AI says about a brand comes from earned media. That means PR teams are directly responsible for how a brand appears in AI answers. This tool shows which specific activations and press placements are building AI visibility, so your team can brief smarter and create presence where it matters to today’s consumers.
ChatGPT, Claude, Gemini and Perplexity, across 10 markets, every week. Your brand surfaces from category-level questions automatically. No prompts to write, no setup required from your team.
Generic GEO tools give you AI mention data in isolation. Launchmetrics benchmarks your AI Visibility against a panel built specifically for the Fashion, Lifestyle and Beauty sectors, and connects it to the press activity that drives it, so you know where to act next.
For all pricing and package information about this tool, please fill out the form to get in touch.
