Identify the strategies that build brand value
Easily uncover powerful insights to optimize your cross-Voice strategy against competitors
Begin uncovering insights to optimize your global strategy
1. Value the impact of your campaigns
Optimize your brand value by fully analyzing the performance of each Voice within your campaign.
2. Consistent Measurement Standard
Analyze your brand efficiency with consistent metrics that show how your investments perform over time.
3. Clear Competitive Benchmark
Understand your brand’s performance by benchmarking key results against competitors.
Understand your position within your competitive landscape
Discover exactly where you are ranked within your industry. Monitor print, online and social platforms, including Instagram, TikTok & Douyin, WeChat, Weibo and more to see how you benchmark against competing brands.
Measure the impact of your brand activities
Understand your process by analyzing how brand value is created by calculating a true ROI of your activities. Track brand efficiency metrics to see how your investments perform over time.
Plan your strategy and optimize brand value
Set goals for your teams and track them on a regular basis with our interactive dashboards.
Analyze the performance of your Voices
Evaluate the impact of Voices’ content for your brand vs. competitor brands to identify top performers and advocates. Assess your Voices’ performance to ensure the right level of ROI.
Strategize with a data expert
Review key insights, ask questions and fine-tune your plans with the help of a Launchmetrics data expert.