Building Technology and Data Analytics that Connects the Industry

We are a data and technology company that believes in the evolution of an industry where digital has changed the speed, expectations, and inspirations of the market. With over a decade of experience, we develop intelligence that empowers companies in the fashion, luxury and cosmetics sectors, helping them grow their businesses and streamline their processes.

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Data and technology bring a sharp focus to profitability, accountability, and efficiency while enabling the type of quick decision making required for agility. With tools for influencer campaign management, event organization, PR monitoring and data analysis, the Launchmetrics marketing platform gives brands everything they need to build a successful marketing strategy, all in one place.

Launchmetrics is a company with employees in eight markets. "Together we're on a mission to help brands make smarter decisions for the future."

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Data

Transforming data into industry insights through AI

Unique Vertical per Data

Mapping over 200K of the most important Voices in the fashion, luxury and cosmetics industries (brands, retailers, influencers, media, celebrities ….) to understand what they say, how they interact, and the impact it generates.

Cutting Edge Algorithms

We are creating artificial intelligence capable of detecting brands and products in online articles, social posts and press magazines, as well as developing computer vision algorithms that can recognize fashion, luxury and cosmetics (FLC) brands and products in any picture. Our deep learning models use data to deliver the best-in-class categorization system specifically for the FLC industry, while our supervised machine learning algorithms bring the most precise valuation calculation to FLC businesses.

Valuable Industry Insights

From description to prescription, our platforms and analysts deliver insights to inform your product launch strategies, benchmark your performance against industry standards, and optimize your marketing mix to make better investment decisions.

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More than 1,000 brands in 100+ countries use the Launchmetrics platform everyday.

We are a motivated team of 200 people, across eight markets from 30 different countries.

NEW YORK / PARIS/ LONDON / MILAN / MADRID / LOS ANGELES / MUNICH / TOKYO / GIRONA / CRAIOVA

We're Award Winners

Our Growth Story

2018

September 2018Launchmetrics raises $50M in funding

2017

May 2017Visual Box, the global media monitoring & intelligence company is acquired

November 2017Style Coalition, the leading influencer relationship management company is acquired

2016

January 2016Fashion GPS & Augure merge to form Launchmetrics

2006

March 2006Fashion GPS, the premier technology provider to the fashion industry, is founded

2002

July 2002Augure, the global powerhouse in influencer marketing software, is founded

Make data-driven decisions with insights and technology from Launchmetrics

For business intelligence, influencer activations, event organization or public relations operations. Whatever you need, Launchmetrics can help. Talk to our experts.

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