Software & Data Insights for the Fashion & Retail Industries
Produce and manage your collections with the industry's most trusted tools
Powering the biggest brands and fashion retailers for over a decade.
Grow your brand performance using specialized technology for the industry.
Consumers are changing fashion for good. Drive your omnichannel and customer-centric marketing strategies using a single unified fashion software.


Plan your marketing strategies with fashion-focused insights.
Discover specific fashion industry data analytics to plan your strategies, develop and track your samples prototypes, and create inspiring imagery.

Amplify activations to inspirational Key Opinion Leaders.
Make every launch count with an engaging event, an inspiring digital showroom, a clear workflow to send samples to influencers and FLB industry insiders so they can showcase your launch in publications, online and socially.

Measure Brand Performance to optimize your strategy.
Track and collect editorial coverage by Voices, market and styles, analyze ROI and benchmark success against industry standards and competing fashion companies.
We love helping our clients build industry growth...

“It’s simpler and more reliable to track samples though Launchmetrics rather than solely relying on human information."
Grace Adams, Public Relations Manager.

"The interesting findings of Launchmetrics Data team will help inform the brand’s strategy for future shows."
Public Relations Team.

"Incorporating Launchmetrics has been a success. Their platform has allowed us to automate and digitize all PR tasks, from databases to reports"
Begoña Blanco, PR Manager Spain

“If I were to list three of the top benefits that Launchmetrics provides, I would say transparency, efficiency and control."
Mathias Heinrichs, PR Manager.

“Launchmetrics will significantly aid us in qualitatively and quantitatively measuring our global coverage. We would recommend it to fashion and luxury businesses of all sizes who want to gather a holistic overview on the output of their PR activities.”
Naomi Omamuli Emiko, Head of Corporate Communications.
Organize, orchestrate and amplify activations with the Voices that matter being operationally more agile and effective.

Sample Management
Streamline sample management workflows across departments. Track your samples as you send them around the world or within your company.

Event Organization
Seamlessly manage your show and event organization. Create, share and measure unforgettable events with the first in-person, digital and hybrid events management solution.

Digital Asset Management
Digitize and showcase your new collection in a branded environment. Organize and distribute your digital assets from one easy-to-use location, getting more usage and exposure than ever before.

Contact & Email Management
Easily manage your contacts in one centralized location. Customize personalized emails to share newsworthy updates and press releases with your contacts and track their engagement.
Optimize your strategy and drive brand growth with a holistic view on the performance of your assets & activations.

PR Monitoring
Monitor editorial mentions and easily export comprehensive reports across print, online and social media. We cover more than 130 countries so you can track the presence and impact of your global brand from a single location.

Brand Performance Benchmark
Identify the strategies that build brand value. Analyze your brand efficiency with consistent metrics that show how your investments perform over time and against competitors.

China KOL Analytics
Make data-driven decisions for your influencer marketing strategies through the first tool that integrates all the most relevant channels and Voices in the Chinese market.

Sample Management
Streamline sample management workflows across departments. Track your samples as you send them around the world or within your company.

Event Organization
Seamlessly manage your show and event organization. Create, share and measure unforgettable events with the first in-person, digital and hybrid events management solution.

Digital Asset Management
Digitize and showcase your new collection in a branded environment. Organize and distribute your digital assets from one easy-to-use location, getting more usage and exposure than ever before.

Contact & Email Management
Easily manage your contacts in one centralized location. Customize personalized emails to share newsworthy updates and press releases with your contacts and track their engagement.

PR Monitoring
Monitor editorial mentions and easily export comprehensive reports across print, online and social media. We cover more than 130 countries so you can track the presence and impact of your global brand from a single location.

Brand Performance Benchmark
Identify the strategies that build brand value. Analyze your brand efficiency with consistent metrics that show how your investments perform over time and against competitors.

China KOL Analytics
Make data-driven decisions for your influencer marketing strategies through the first tool that integrates all the most relevant channels and Voices in the Chinese market.