Master Every Aspect of Your Brand Strategy with 1 Best-in-Class Fashion Business Software Tool
Accelerate your launch to market processes and measure your brand performance with an all in one fashion retail software platform. Lean on fashion marketing tools & data insights to optimize your operations, improve your ROI and achieve brand success
Our Fashion Business Software Is Trusted by Brands Worldwide
Maximize editorial opportunities & accelerate your go to market launches with a business-wide samples workflow
- Accelerate your time-to-market by streamlining the movement of your samples across your business with a cross departmental workflow
- Increase editorial & sales opportunities by visually managing sample requests and logistics across departments and with external contacts to fulfill 4 times more requests
- Gain insights and measure sample impact. Analyze missed editorial opportunities, conduct inventory audits, plan for sales and future collections, and track media coverage with the Media Impact Value™ metric
Strengthen your global fashion brand strategy with media monitoring, benchmarking & brand performance analysis
- See exactly where you stack against your competitors and within the fashion industry with competitive benchmarking. Deep dive into your product category data and identify how your brand performs across category or product lines
- Monitor brand mentions across print, online and social media in 200+ countries, including China
- Showcase your success through bespoke newsletters, beautiful coverage books and easily exportable PowerPoint reports
Launch & distribute your collections more efficiently to scale their reach and coverage
- Use a streamlined digital showroom software to house your collections and perform targeted activations globally with the contacts that matter to your brand. Or, drive brand amplification at scale by sharing your showroom with a network of 50K+ industry professionals
- Track the impact of your collections and inform your future fashion brand marketing strategy by analyzing your content’s performance and audience data by market, product details and tags
- Create unique physical, hybrid and virtual events to showcase your collection. Simplify RSVP and check-in processes, create seating chats, communicate event details, store guest preferences and access post event reports – all from 1 fashion business software platform
Power your brand with fashion industry data from across the world
9K+ print titles, 45K+ web sources and 911K+ social media accounts monitored, including Instagram, IGTV, Weibo, WeChat and TikTok
Up to 4x more sample requests fulfilled when using our sample management software
Brand monitoring across 200+ countries, including China
1 consistent MIV® metric for easier and more accurate competitive benchmarking
See what industry leaders say about our fashion business software
Launchmetrics definitely creates the interconnectivity between media coverage, samples, and contact management. All PR departments at fashion brands should be using their tools to increase their efficiency and time management
Charles Duchene – PR & Communication Manager at Essentiel Antwerp
By reducing samples loss, Launchmetrics helped us to save budget and time. Now we know exactly where a sample is at any time.
Nerrisa Pratt – Senior Showroom Coordinator at Debenhams
