Maximize the reach
and return on your
digital asset investments

Drive maximum editorial coverage and control your brand storytelling

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The leading content platform for FLB brands

1. Take Control of Your Brand Storytelling

Monitor how your visual assets are being used by the magazines and ensure the “best” media coverage that conveys the right storytelling of your brand.

2. Maximize the Reach & Coverage of Your Digital Assets

Create online showrooms and amplify them to Spotlight’s 2000+ editors, buyers, stylists and other industry insiders across 500+ leading magazines.

3. Measure Digital Asset Performance

View and analyze which assets resonate the most with key industry professionals by tracking their views and downloads.

Create inspiring showrooms

Digitize your collections by building online showrooms that are customizable with your own branding and visual identity and tag each visual asset to provide in-depth product and look information to editors and industry professionals.

Share your showrooms to the Voices that matter

Send your showrooms to the editors, stylists and other industry professionals with links that never expire, and allow them to request product samples directly on the platform.

Inform future collection and content strategy with data

Monitor who viewed and downloaded your digital assets to measure the impact of your content, and lean on performance data by market, product and tags to guide creative investment decisions.

Shoot best-in-class visual assets for your Fashion Shows with Creative Production services

Capture the highest quality visual assets for your fashion shows and campaigns with our team of Launchmetrics Spotlight (formerly IMAXTree) photographers with 20+ years of experience; our clients include:

  • Jean Paul Gaultier
  • Givenchy
  • Kenzo

“Launchmetrics helped me give my team what they need, to give the press what they request. It’s really important that my team has the ability to give the press what they request right away, seamlessly, quickly.”

Sinead Archetti
Head of Marketing & Communications for Fenwick Bond Street

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See how our digital asset management features can help you