Centralized contact management
Digitized invties & RSVP tracking
Automated the check-in process
The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association whose membership consists of nearly 500 of America’s foremost womenswear, menswear, jewelry and accessory designers.
In the summer of 2015, the CFDA launched the inaugural NYFW: Men’s Fashion Week and wanted to ensure that the first season was a success. They turned to Events by Launchmetrics to digitize the check-in process and access post-event metrics after the shows ended.
“We love the new drag and drop content creation feature. It allows us to include our personal touch and also provides the freedom to apply the branding of our partners when needed.”