How Fashion Council Germany (FCG) simplified event management

See the Story

Centralized contact management

Digitized invties & RSVP tracking

Automated the check-in process

The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association whose membership consists of nearly 500 of America’s foremost womenswear, menswear, jewelry and accessory designers.

In the summer of 2015, the CFDA launched the inaugural NYFW: Men’s Fashion Week and wanted to ensure that the first season was a success. They turned to Events by Launchmetrics to digitize the check-in process and access post-event metrics after the shows ended.

“We love the new drag and drop content creation feature. It allows us to include our personal touch and also provides the freedom to apply the branding of our partners when needed.”

Get this case study
in PDF version