Skin Care Marketing Insights : Rise of the Usage of Pro-Xylane in China
In recent years, consumers’ choice of skin care products has not only relied on brand publicity and word-of-mouth effects and reputation. More consumers and KOL choose to start with ingredients and rationally analyze the pros and cons of a skin care product. In the selection of specific skin care effects, whitening and anti-aging functions have become one of the basic requirements for Asian women to choose skin care products.
In the summer of 2021, after the whitening “King” 377, which was once favored and strongly seized the market share of traditional whitening ingredient VC, was strongly restricted by the Food and Drug Administration for Safety, Pro-Xylane stood out as an efficient substitute and was pushed up to the throne of skin care.
In this data brief, you will find:
- In-depth analysis of the development status of Pro-Xylane skincare products
- Overview ranking of Top 10 skin care products with Pro Xylane
- Brands that have made great achievement in the marketing of the Pro-Xylane Products
- Relevant marketing strategies and insights for the future with Influencers