ON-DEMAND MASTERCLASS
The Future of Events: Innovative Strategies to Enhance Your Event Experience
About the Topic
Create Unforgettable Events with RFID Technology
In today's competitive market, creating unforgettable experiences is crucial for ensuring your brand stands out. As fashion brands gear up for S2 and navigate an uncertain economic landscape, leveraging advanced strategies becomes essential to maintain a competitive edge.
With thousands of attendees flocking to fashion weeks globally, how can you ensure a seamless event experience that leaves a lasting impression?
Managing long registration lines at entrances can be a daunting task. Without the right tools, manual guest registration or barcode scanning leads to frustrating delays, inaccurate attendance tracking, and potential security breaches. These inefficiencies can tarnish the event’s image and harm your brand's reputation.
RFID technology is a powerful tool revolutionizing event management. As the fashion show season kicks off in September, it's the perfect time to optimize your event strategies.
Get To Know Our Event Expert Speakers
Based in Madrid, Giustina is the Business Marketing Executive at Launchmetrics. Driven by her passion for technology and fashion, she offers tailored data and insights to industry leaders, aiding them in making informed decisions regarding their branding endeavors. Beyond her professional pursuits, Giustina is an avid traveler, always eager to explore new destinations across the globe.
Giustina Ciccariello, Business Marketing Executive Launchmetrics
Lara serves as the Global Marketing Director at Launchmetrics, drawing on her diverse experience from positions at Giorgio Armani, Furla, and Bally in New York and Milan. She has shared her expertise as a guest lecturer at IED and Accademia del Lusso. Passionate about bridging the gap between fashion and technology, Lara specializes in providing executives with tailored data and insights to make smarter choices regarding their branding and marketing strategies.
Lara Camagni, Global Marketing Director Launchmetrics
Mark has been a member of the Launchmetrics family since 2015 and has worked numerous positions within our Customer Success and Support Departments. Currently, as a Client Experience & Enablement Manager, he provides his extensive product knowledge to our internal Customer Success teams, and clients via regularly scheduled training workshops.
Mark Brewster, Client Experience & Enablement Manager Launchmetrics
Based in Milan, Margherita is a member of the Solutions Consulting Team at Launchmetrics, responsible for providing technical expertise and support to ensure that our potential customers are guided to the best solutions offered by Launchmetrics products to help them achieve their goals.
Margherita Ghirlandi, Solution Consulting Launchmetrics
Crystal Tang is a fashion publicist from Pennsylvania, currently based in NYC. She joined the Karla Otto team in 2021, where she currently serves as a Senior Account Manager on the Fashion team. She works across luxury fashion and accessories accounts, as well as consumer brands. She has more than eight years of experience working in the industry and occupied agency and in house positions at BPCM, Michele Marie PR, Anthropologie and more.
Crystal Tang, Senior Account Manager Karla Otto
About the Masterclass
Elevate Your Event Experience
RFID technology offers a transformative solution to these challenges, providing numerous benefits when integrated into your events. It streamlines check-in by eliminating long queues and manual processes, enabling quick and efficient guest registration that enhances the attendee experience. Additionally, it enhances security by preventing unauthorized access and ensuring a secure environment for your guests with advanced tracking capabilities. Moreover, RFID technology boosts personalization, leveraging data to offer personalized interactions and targeted engagement, making each attendee feel valued and creating a more memorable event experience.
Discover how RFID technology can radically transform the way your guests experience your events. Join us to discover the future of event management!
In this session you will learn…
- How technology simplifies every aspect of event coordination, scheduling, logistics and attendee management and communication. What's more, find out how RFID technology ensures a hassle-free experience
- The importance of personalization in creating memorable events and how it has become a necessity for every brand.
- The advantages of access control through RFID, including faster registration, reduced wait times, and an improved experience for participants.
- Practical tips for leveraging RFID integration with Launchmetrics to transform your event management process.
- Real-world examples illustrating how leading brands in the fashion industry create unforgettable events.
Don't miss the opportunity to radically transform your events and enhance your brand image! Sign up now for an on-demand recording of our webinar and get ready to bring an innovative approach to your event management.