Reports & Whitepapers
PITTI UOMO 95: A Look at the Data from the Italian Trade Show

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This year, we were entrusted by Pitti Immagine with the mission of analyzing Pitti Uomo (the menswear trade fair that takes place in Florence bi-annually), this January at the 95th edition. In order to uncover the buzz that the events, designers, brands and influencers garnered, we put together a thorough data report. Our team of Data Scientists put our Media Impact Value™ algorithm (MIV™) to use and the findings are fascinating.

In this report you’ll learn…

  • Which brands and designers generated the most value.
  • Which voices and channels led the conversation around the event.
  • Where in the world Pitti Uomo 95 was being talked about.
  • How the newest initiatives at the trade fair performed.
Download the full report