Launchmetrics

The Fédération de la Haute Couture et de la Mode partnered with Launchmetrics to digitize this season’s Fashion Shows and create a fully-integrated platform to make the experience as magical virtually as it is in real life. After a few seasons of experience, we are thrilled to present together a complete data report on the results of Haute Couture Week.

In this data brief, you will find:

  • The overall Media Impact Value™ generated by Haute Couture Week
  • A Voice and Channel split to better understand the Haute Couture Week