Solutions
- Launchmetrics’ Brand Performance Cloud
  Measure, optimize and connect with the industry’s first Brand Performance Cloud for fashion, luxury and beauty executives.
  - Brand Intelligence
    Measure your performance and benchmark brand initiatives against industry standards.
    
    PR Monitoring
    
    Brand Performance Benchmark
  - Brand Asset Management
    Eliminate inefficiencies, maximize the availability of your assets and reduce time-to-market.
    
    Digital Asset Management
    
    Enterprise Sample Management
  - Brand Experience
    Tools to help your PR and Marketing department build activiations to influence today’s modern consumer.
    
    Influencer Campaign Management
    
    Event Organization
    
    Sample & Product Placement
    
    Contact & Email Management
  - Industries
    
    Fashion & Retail
    
    Beauty & Cosmetics
    
    Luxury
    
    PR Agencies
Customers
- Our Clients
  Over 1,000 brands & agencies worldwide use Launchmetrics technology and data insights.
  See all clients & partners
- Case Studies
- WHAT’S NEW?
  See the Case Study
Content
- Content Hub
- Industry Resources
  - Launchmetrics Glossary
    Industry terms and definitions to stay updated.
  - Luxury Watches Ranking 2020
    A monthly performance analysis of top watch brands.
  - Insights 100
    A semi-annual analysis of the Media Impact Value™ of 100 global brands.
  - Digital Collections Guide
    The Complete Guide for Digitizing Your Product and Collection Launches.
- Digital Collections Guide
  Access the Interactive guide
About Us
- Our Background
  In January 2016 Fashion GPS and Augure merged to become Launchmetrics, the ultimate Brand Performance Cloud for fashion, luxury and beauty.
  Learn more
- About us
- Work with us
  See all job offers
Our Community
- GPS Radar
  The private fashion community where brands, media and retailers connect to share content.
  See more
- Style Coalition
  The platform that helps influencers connect with top brands for campaigns & collaborations.
  See more
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Marketing Strategy

Take a holistic, 360 degree approach to your marketing strategy by understanding the most successful marketing campaigns and activities in the fashion, luxury and beauty spaces.

Blog Why Asia? Understanding Opportunities for Fashion, Luxury and Beauty Brands Read more

Blog What is Brand Performance and why is it so Important? Read more

Blog Scandinavian Fashion: Key Lessons to Learn from Nordic Brands Read more

Blog Understanding Instagram’s Algorithm for your Owned Media Strategy Read more

Blog The key Marketing Strategies for Menswear Brands During Covid Read more

Blog #BBMoment: 3 Successful Brand Stories in Response to COVID Read more

Blog The 5 Indicators to Measure Your Brand Performance Effectively Read more

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