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As a fashion brand, how you track and manage samples matters. Outdated sample management systems create a variety of problems – the consequences of… Read the article   >

Fashion samples, and sample management, are a critical part of your collection launch process and there are many expectations for them. They need to… Read the article   >

In this new series #LaunchmetricsProTips, we will walk you through Launchmetrics’ Brand Performance Cloud, as well as its different solutions and applications. Through short… Read the article   >

Sample loans or gifting to fashion journalists and/or other key influencers are two of the most common strategies used by marketing professionals and communication… Read the article   >

Currently, fashion brands are discovering new ways to present their collections and campaigns. They are considering YouTube, Instagram, and new digital platforms and formats… Read the article   >

Welcome to the first episode of #TheStrategySide by Launchmetrics – our new podcast where we will share exclusive and insightful tips on the best… Read the article   >