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Meet the Makers | Almudena Barozzi, Project Manager

Rachel Kreis

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Tell us about where you come from…

I was born in Tuscany, Italy, right between the mountains and the sea. I lived there for the first four years of my life until I moved to Bilbao, Spain, where my mother is from. That’s where I learned to speak Spanish and developed my strong character. If you have met a Spanish woman from the North, you’ll know what I am talking about.

How did you start working at Launchmetrics?

I’ve been at Launchmetrics since last year, and it came as a total surprise. A friend of mine told me that the company was looking for someone who was completely bilingual in Italian and Spanish. That was me! I went to the interview and the rest is history.

What’s been the most challenging part of your job? What’s your favorite part?

I work in the Customer Success department of the company, and every day is different because every client is different. I have to go with the flow and adapt to the peculiarities of each one. Funny enough, this also happens to be my favorite part of the job. I’m an extremely social person, and getting to work with and help different people is really motivating. I am never bored!

What interests you about fashion?

I studied fashion design, image consulting, and journalism. I think it’s the perfect combination for what we do at Launchmetrics. A lot of our clients come from the fashion sector, and my background works in my favor because I understand their daily needs. I know where they are coming from.

What do you think about the intersection of fashion and technology?

Fashion and technology go hand in hand. I mean, the fashion sector has always been edgy and avant-garde in its evolution. And now that everything is digital, fashion needs technology more than ever.

Do you have any career advice for people like you who want to get involved in technology companies?

I’d say (for people wanting to work directly with clients) that the most important thing is to have a lot of patience. Be empathetic and try to understand the other person’s point of view. This will get you far. And not only at work, but in life too.

What do you do for fun outside of work?

I love nature! Living in the heart of Madrid is amazing, there’s so much to see and do, but it’s also good to get out and explore. Whenever I get the chance, I go to the mountains. It reminds me of when I was a child—where I came from—and allows me to reconnect. It’s a breath of fresh air, literally.

Where’s your favorite place to go in Madrid?

Definitely Faunia. I am obsessed with animals, and Faunia is a park full of them! Each animal has it’s own habitat, and people can observe and interact with the animals. I think that animals are really good for a person’s spirit… going there and playing with them is so uplifting!

We know that going for tapas in Spain is legendary. What do you prefer, going out for tapas or having a full meal at a restaurant?

Tapas, 100%. My favorite thing is going out in the afternoon for some tapas and drinks with my friends. Want to know why? Because it’s never “just an afternoon” here. What was supposed to be a short outing always turns into a long evening. Spontaneity is the best.

Pizza or burgers?

Pizza! But it has to be real pizza, Italian style.

Rachel KreisMarketing Manager

Rachel has had the content fever since she was a small girl. And little did she know it then — nor was it the defined sector it is today — but communication was her thing. Years later, as Marketing Manager for Augure by Launchmetrics (corporate division), Rachel is constantly coming up with new ways to connect with people through digital communication strategies. While she may take the robot out of conventional methods, she's definitely still a machine in the sector.

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