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Launchmetrics Blog & Resources

Welcome to the Launchmetrics Content HUB

Access reports, webinars, podcasts, and more for your marketing and communication strategies in the fashion, luxury, and beauty sectors.

Influencer Marketing

The new word-of-mouth

#KnowYourMIV: The Top 10 Beauty Influencers on Xiaohongshu (RED)

Fashion PR Pro: 3 Steps to Ensure Your Next Influencer Marketing Campaign…

Four types of Influencers and the brand objectives you can achieve with…

#KnowYourMIV: Fashion Week With Aimee Song

Why Are Micro Influencers So Popular?

How to Measure Your Influencer Marketing Relationships

Featured Resources Collection

The New Beauty Rules

The step-by-step process for organizing impactful virtual events and digitizing your collections next season

Covid’s Athleisure Boom

When Influencer Engagement Meets Big Data

#StateofInfluence: An Interview with Shirin Dhuper of Krupp Group

#StateofInfluence: An Interview with Lisa Benson